Suzuki Unveils New Logo After 22 Years, Maruti Suzuki To Showcase New Logo On Production Models Soon
Suzuki has unveiled a new logo after 22 years, marking a significant shift in its visual identity. The redesigned emblem retains the recognizable “S” silhouette but adopts sleeker lines with a digital-focused style. It also aligns with Suzuki’s renewed corporate slogan, “By Your Side”.
Suzuki replaces the previous chrome-plated, three-dimensional look of the badge with a flat, minimal design. It uses eco-friendly “high-brightness silver” paint for a modern appearance. Suzuki sharpens the design, prioritizing clarity and adaptability across digital and mobile platforms.
Suzuki emphasizes this redesign as more than just a facelift, but a reflection of its evolving mission and customer focus. Suzuki wants to reinforce its commitment to innovation, sustainability, and reliable mobility solutions. Suzuki ensures effective scaling for diverse applications in a technology-driven industry with the simpler, flatter design.
Suzuki will debut the logo on its concept models at the Japan Mobility Show on October 30, 2025. The logo will then gradually appear on production vehicles, corporate materials, and brand identity assets. In India, Maruti Suzuki models will showcase the refreshed emblem across dealerships and marketing channels.
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